Notes
Scarcity and choice
- Scarcity forces choices. Every choice has an opportunity cost: the value of the next best alternative.
- Economic systems: command (government decides), market (prices and private choices decide), and mixed (most real economies).
- Property rights and incentives encourage people to produce and trade.
The production possibilities curve
- Points on the curve are efficient; inside, inefficient; outside, unattainable.
- A bowed-out curve shows increasing opportunity cost; a straight line, constant cost.
- More resources or better technology shift the curve outward.
Comparative advantage
- Absolute advantage: more output from the same resources. Comparative advantage: a lower opportunity cost.
- Specializing by comparative advantage and trading lets both sides consume beyond their own PPCs. Terms of trade must fall between the two parties' opportunity costs for both to gain.
Cost-benefit analysis and marginal thinking
- Rational decisions compare marginal benefit and marginal cost: keep doing something as long as MB ≥ MC.
- Total utility and marginal utility: the law of diminishing marginal utility says each additional unit brings less extra satisfaction.
- Utility-maximizing rule: spend so that $\displaystyle \frac{MU_A}{P_A} = \frac{MU_B}{P_B}$ (the last dollar spent on each good gives the same extra utility).
- Sunk costs (already paid, can't be recovered) shouldn't affect future decisions.
Practice
Only the single next best option counts.
The trade-off rate stays the same.
Sam gives up 1 cake per scarf; Maria gives up 2.
Decisions are made at the margin.
The third slice of pizza is less satisfying than the first.
Compare marginal utility per dollar.
Only future costs and benefits matter.
Central planners decide.
Free response
Write your answer first, then open the scoring guide.
Free-response question
Jamal has 10 dollars to spend on snacks. Chips cost 2 dollars and cookies cost 1 dollar. The marginal utility of the 1st, 2nd and 3rd bag of chips is 20, 16 and 10. The marginal utility of the 1st through 6th cookie is 12, 10, 8, 6, 4 and 2.
(a) Calculate the marginal utility per dollar of the first bag of chips and the first cookie.
Show the answer and scoring guide
Chips: $\displaystyle \frac{20}{2} = 10$ utils per dollar. Cookie: $\displaystyle \frac{12}{1} = 12$ utils per dollar.
Check off the points you earned:
(b) What combination should Jamal buy to maximize utility? Show your reasoning.
Show the answer and scoring guide
Buy in order of the highest MU per dollar: cookie 1 (12), cookie 2 (10), chips 1 (10), chips 2 (8), cookie 3 (8), cookie 4 (6). That spends 8 dollars. With 2 dollars left, chips 3 (5 per dollar) beats cookies 5 and 6 (4 and 2 per dollar). Best choice: 3 bags of chips and 4 cookies, costing exactly 10 dollars, for 82 total utils.
Check off the points you earned:
(c) Explain why Jamal doesn't simply buy the snack with the highest total utility.
Show the answer and scoring guide
He has a limited budget, so he compares extra satisfaction per dollar at the margin rather than total utility.
Check off the points you earned: