AP U.S. Government and Politics / Unit 5: Political Participation
5.4 How and Why Political Parties Change and Adapt
Notes
Parties change in response to new issues, demographics and technology: realignments, critical elections, changes in campaign strategy and data use.
Practice
A critical election is one that:
Shift in coalitions.
Parties using data analytics to target voters shows:
Modern campaigning.
Party coalitions change when:
Realignment drivers.
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